Strategy Research Watch
Strategy Research Watch is a one-page monthly publication that identifies and comments on a few quality strategy research papers recently published in leading management research journals. The author, Dr Paul Raspin, highlights the essence of the research findings in lay terms, and comments on the implications for practicing managers.
How Do You Create Market Insight?
Dr Paul Raspin reviews key findings from a study into what market insight is, how to create it, and how firms can leverage market insight to capture value. Based on five years of PhD research, the authors find that “market insight” is a tightly defined concept, and that there are four key properties that knowledge must have for it to constitute true market insight. Creating Market Insight addresses the key strategic issue facing any company: How do we make sense of our market and find those precious nuggets of knowledge that lead to real competitive advantage?
First Mover Advantage – Is It Worth it?
Using recent management research and the strategies observed by Microsoft and Apple, this edition of Strategy Research Watch discusses market entry timing and the trade offs to be made to pursue first mover advantage (FMA) in the highly competitive and emerging computer tablet market.
Organisational Reputation and Economic Payoff – Is It Better to Be Good or Known?
In this edition, we focus on organisational reputation and economic payoff. Tiger Woods is a living example of the value of reputation, and has inadvertently provided some insights into the link between reputation and economic payoff. Further insights into this relationship are provided in our featured research papers which address: What is reputation? What factors shape stakeholder perceptions? And how do different aspects of stakeholder perceptions influence the economic payoff to organisations?
Customer Service - Real or Feigned and Does It Matter?
This edition of Strategy Research Watch focuses on some new management research into customer service. The reviewed papers shed insights into what type of customer service to invest in, how this varies in context, and what to expect as an outcome. We hope these insights prove timely to you as many organisations are developing or refining their customer centric strategies in response to the current economic downturn.
What's the Evidence on Evidence-Based Management?
Many managers seek to emulate logic and detachment when it comes to making business decisions. But is it appropriate to pursue a "scientific approach" to the practice of management? What is the evidence to support this? In this edition of Strategy Research Watch we review research papers about evidence-based management and its links to improved decision making and operational performance.
Strategy Books:
- Strategy in Practice
- Creating Market Insight
- The Essence of Competitive Strategy
- Designing World Class Corporate Strategies: Value Creating Roles for Corporate Centres
Strategy Research Watch:
- How Do You Create Market Insight?
- First Mover Advantage – Is It Worth it?
- Organisational Reputation and Economic Payoff – Is It Better to Be Good or Known?
- Customer Service - Real or Feigned and Does It Matter?
- What's the Evidence on Evidence-Based Management?
Strategy Papers:
- Strategy in Uncertain Environments
- Strategic Intelligent Cost Reduction (ICR)
- Building the Experimenting Organisation
- Simple Rules in Not For Profit Environments
- Beneficiary Doctrine in Not For Profit Organisations
- Strategy Diagnostic Workshop
- Generic Strategies: A Substitute for Thinking?
- What Does Value Mean and How is it Created, Maintained, and Destroyed?
- How the Resource-based and the Dynamic Capability Views of the Firm Inform Corporate-level Strategy
- Strategy Workshops and Top-Team Commitment to Strategic Change
- How to Determine Your Future Resource Creation Processes
- Tacit Knowledge - Some Suggestions for Operationalization
- Top Management Ownership of the Strategy Problem
- Formulating Strategy
- Strategy Making: What Have We Learned About Forecasting The Future?
